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Top 10 Best Popular Toothpaste Brands In India

Can you confidently flash that perfect smile?

Undeniably, the toothpaste industry is a billion dollar industry all over the world. Personal care products like shampoo, soap, and toothpaste are considered to be basic commodities all over the world. Meaning to say, everybody needs it. This is also true for toothpaste.

Toothpaste in India remains to be a very lucrative industry. India, the world’s second most populous country, is home to some 1.2 billion people – and all these inhabitants need access to personal care products like toothpaste. Hence, it is an everyday necessity.

Allow this list to recommend to you the 10 best toothpaste brands in India. Check and see if you use any of these brands.

Ready, read, and smile!


10.Dant Kanti

Dant Kanti a product from famous Patanjali is famous for its ability to really clean teeth. Recommended by many dentists and health care practitioners in India, Dant Kanti is able to fight bacterial infections and totally cleanse your teeth.


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Meswak is another huge toothpaste brand in India. It liked by many customers for its ability to protect teeth from further infections. Users love it for its ability to clean the gums and to prevent bad breath. It is also praised for its affordable price.

8.Dabur Red

The main selling point of this toothpaste is that it is completely made up of natural and organic elements and substances. Hence, it claims to be very healthy as no synthetic products were used in its manufacture. This is especially popular for health conscious customers who prefer organic materials.


Aquafresh is one of the more enduring toothpaste brands in India. Launched in the early 70’s, it remains to be a trusted toothpaste brand in India. The brand also popularized the multi-color feature of toothpaste when it introduced three colors – red, white, and blue.


Babool is well-liked and preferred by its customers for its ability to strengthen teeth and protect gums. A number of Indians suffer from bleeding gums, and it has been reported that this toothpaste brand is able to address this problem.


This is a hugely popular brand not only in India, but all over the world. Though the brand is relatively more expensive compared to other brands, customers love Sensodyne because it was primarily created for those with sensitive teeth and gums. The brand is able to address many problems connected with sensitive teeth and gums and is also known to be an effective teeth whitener and cleanser.

4.Oral B

Oral B is another popular global brand. Recommended by many dentists, Oral B is said to be able to solve many health issues connected to the teeth and gums such as plaque, tartar, bad breath, teeth and gum sensitivity, and is also an effective agent in whitening yellowish teeth. It is also rather fragrant and gives the user a feeling that his teeth are squeaky clean.


Pepsodent remains to be a popular and enduring toothpaste brand in India despite losing its luster in many other nations of the world. In India, this toothpaste brand is said to be manufactured using a herbal ingredient taken from the sassafras tree and a cleansing substance called irium. It is also very affordable and ubiquitous in many groceries and supermarkets.

2.Close Up

It is impossible not to be a popular brand when a multi-national and global company is backing you up. This is true for Close Up – a youth oriented toothpaste brand that has earned popularity for giving its many loyal users “fresh breath.” Close Up also has a very hip advertising arm, often hiring popular local celebrities to effectively promote the brand.


best toothpaste brands in india

Owned by Colgate-Palmolive, this toothpaste brand was first launched in 1896 and has been number one since then. In reality, Colgate remains to be THE benchmark of any local or international toothpaste brand.


About Supriya Chatterjee

I am Supriya, a blogger and a creative writer by profession. I love to read books, watch movies and I am always intrigued to learn something new and riveting. I am also an amateur photographer and enjoy drinking wine. I like to write things with an open end, where I can allow my readers to decide things and not spoon-feed them.

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